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    Tag: Commercial Ratio

    Santucci_StateOfSE_OrchestratorsWanted

    Orchestrators Wanted!

    Orchestrators Wanted Want to be part of where #salesenablement is heading? Watch @scott’s webinar and pick your business prototype path to improve your commercial ratio!…

    erich
    Erich Starrett October 7, 2020
    What is Your Company Spending to Support Sales?

    What is Your Company Spending to Support Sales?

    While you are responsible for your budget, other groups are spending money that contributes to your success. What Are Our Companies REALLY Spending to Support…

    scott
    Scott Santucci September 22, 2020
    Commercial Ratio: Gauge How Well You Are Communicating Value

    Commercial Ratio: Gauge How Well You Are Communicating Value

    The commercial ratio is an easy metric to calculate. The commercial ratio is to measure the overall performance of sales and marketing spending. What a…

    scott
    Scott Santucci July 28, 2020
    Santucci_CommercialRatioCovidConvo

    The Commercial Ratio

    Sales and Marketing Leaders, You are both responsible for driving revenue growth. To investors, your spending is two sides of the same coin – drive…

    scott
    Scott Santucci July 18, 2020
    My team is working on a microsite dedicated to sharing information about this vital concept. You can visit this site here>> www.commercialratio.com

    7 Ways to Apply the Commercial Ratio

    Your commercial ratio is measured by subtracting your current total annual revenues from last year’s total and then dividing that by your current years’ sales…

    scott
    Scott Santucci July 17, 2020
    Santucci_CommercialRatio_InefficiencyDrawingAttention

    Commercial Ratio: Inefficiency Is Drawing the Attention of Your Investors: 3 Best Points for help

    Why should you care about the commercial ratio? Sales and marketing spending is grouped under operating expenses in the income statement. The primary objective of…

    scott
    Scott Santucci July 12, 2020
    Using the Commercial Ratio to Drive Sales and Marketing

    Commercial Ratio Spend: What Is Your Spend Per Sales Rep

    How much are you spending to support your salesforce and what is your Commercial Ratio Spend per year? When you account for all of the…

    scott
    Scott Santucci July 11, 2020
    Commercial Ratio Why Should You Care

    Commercial Ratio Why Should You Care?

    What is Commercial Ratio Why Should You Care about it? Simply put – it is an elegant measure to help you connect your operating performance…

    scott
    Scott Santucci July 10, 2020
    Santucci_CommercialRatio_3xDraftHorse

    Commercial Ratio The Business Value of Orchestration

    What is the Commercial Ratio The Business Value of Orchestration 3X yield. What does that mean? A single draft horse can pull a load up…

    scott
    Scott Santucci July 9, 2020
    CommercialRatioToDriveSalesAndMarketing

    Move the Needle: Using the Commercial Ratio to Drive Sales and Marketing

    Sales and Marketing Leaders: Are you Using the Commercial Ratio to Drive Sales & Marketing Your departments are two sides of the same coin –…

    scott
    Scott Santucci July 8, 2020
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