Commercial Ratio: Gauge How Well You Are Communicating Value

Santucci CR CommunicatingValue

The commercial ratio is an easy metric to calculate.

The commercial ratio is to measure the overall performance of sales and marketing spending.

What a net promoter score is to measure your customer satisfaction.

Learn more about the ratio and how private equity firm TCV has implemented it within their portfolio companies.

This is a rare opportunity to get ahead of the game with your board, CFO, and CEO. Take the opportunity to learn more:

Here is a link to the recording of a webcast I did with
Kunal Mehta talking about the ratio and strategies to move the needle.

Sales is simple
Simple is hard

learn what is sales enablement operating model?

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