What Is “Commercial Ratio?”
Your commercial ratio is measured by subtracting your current total annual revenues from last year’s total and then dividing that by your current years’ sales…
Tag: Sales Leadership
Commercial Ratio: What Is Your Spend Per Sales Rep?
How much are you spending to support your salesforce? When you account for all of the collateral, training, tools, people involved – you are spending…
Digital Disruption is Forcing More Demand Creation
What does creating demand really mean? You want your salesforce to:– Sell to higher levels in the company– Sell to value, not product– Sell more…