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Virtual Event Virtual Event
Feb 17

Crystallizing Enablement Requirements [Action Lab Session 2]

February 17 @ 11:00 am - 12:30 pm EST

Virtual Event Virtual Event
Strategic Sales Enablement Maturity

The action lab format is a guided journey through the 15 milestones of sales and commercial enablement success.

Milestone 2: Crystallize Enablement Requirements

This milestone is focused on defining what’s required to evolve the function, including performance levels, output quality, speed, and impact for your internal customer(s). Gather requirements from the various stakeholders and functions you partner with. If you’re running initiatives, define what requirements others have for each. If you’re running a function, clarify that inputs and dependencies clearly (including ownership and escalation paths) as well as the outputs or service level agreements you must adhere to in order to be considered valuable. You will want to capture, document, communicate, and manage requirements in an ongoing way. To do that, the requirements should be validated.  Come to this week’s action lab to explore in further detail.


What You’ll Do:

Our action lab sessions provide a deeper dive into Sales Enablement Orchestration following a specific playbook approach.

Each session, we follow a structured format where you’re engaged to help figure it out. We want to hear from you, and we expect you’ll want to share.

All you have to do is show up, fully participate, and provide your thoughts. You’ll receive the output from the group session after.

We look forward to seeing you at this week’s Action Lab Session – Live!

Curious?  Watch this brief overview:


Are you here for this week’s Action Lab Session?

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February 17
11:00 am - 12:30 pm EST
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