{"id":10028,"date":"2023-12-19T10:00:00","date_gmt":"2023-12-19T15:00:00","guid":{"rendered":"https:\/\/www.orchestratesales.com\/captivate-podcast\/isese3p2-santucci-birthof-ses\/"},"modified":"2024-04-18T13:53:57","modified_gmt":"2024-04-18T17:53:57","slug":"isese3ep2","status":"publish","type":"captivate_podcast","link":"https:\/\/www.orchestratesales.com\/captivate-podcast\/isese3ep2\/","title":{"rendered":"ISEs3 Ep2: Scott Santucci Pt2 &#8211; The Birth of the Sales Enablement Society"},"content":{"rendered":"<div class=\"cfm-player-iframe\" style=\"width: 100%; height: 200px; margin-bottom: 20px; border-radius: 6px; overflow:hidden;\"><iframe style=\"width: 100%; height: 200px;\" frameborder=\"no\" scrolling=\"no\" seamless allow=\"autoplay\" src=\"https:\/\/player.captivate.fm\/episode\/273c8d99-b702-46b5-a356-3a69bcba7c7c\"><\/iframe><\/div><p>Welcome to Inside Sales Enablement, Season three, where we take a leap into the enablement time machine and&#8230;<\/p>\n<p>&gt; Take a look <strong>back<\/strong> with those who played a part in enablement history. <\/p>\n<p>&gt; Pause in the <strong>present<\/strong> and hit on a few modern themes<\/p>\n<p>&gt; And then shift our focus to the <strong>future<\/strong> and what it may bring for enablement teams. <\/p>\n<p>Hello and welcome! I&#8217;m Erich Starrett. I started out as an ISE &#8220;Insider Nation&#8221; devotee of Sales Enablement Society founding father Scott, Santucci, and trailblazer Dr. Brian Lambert. I then collaborated with them to build OrchestrateSales.com, the global home for the podcast and related resources for Enablement Orchestrators and sales enablement history. <\/p>\n<p>Why? Well as a sales enablement history nerd with a passion for the continued elevation of the profession. I see it as the <em>Sales Enablement Smithsonian<\/em> and, more specifically, an opportunity to serve <strong>you<\/strong> &#8211; the global enablement community. <\/p>\n<p>Together, we will revisit the wisdom of the treasures therein as well as uncover some new ones with a series of special guests, which may even include <strong>you<\/strong>.<\/p>\n<p>The foundation of cross-functional and enablement orchestration was established in the three founding principles signed into existence by the hundred-ish fore-founders of the SES back in Palm beach in 2016, for which this week in the studio is the seven year anniversary. <\/p>\n<p>So in celebration after a year of hiatus, we&#8217;re knocking the dust off the orchestrate sales.com property. <\/p>\n<p>In the first episode we had Sales Enablement Society founding father Scott Santucci as our special guest, focusing on <strong><em>before<\/em><\/strong> the SES and how it almost didn&#8217;t even exist.<\/p>\n<p>Today, Scott rejoins me in the orchestrate sales studios, as we land alongside the a hundred-ish, fore-founders in Palm beach, back in November of 2016, where, and when the Sales Enablement Society  officially began. \u200a<\/p>\n","protected":false},"excerpt":{"rendered":"<div class=\"cfm-player-iframe\" style=\"width: 100%; height: 200px; margin-bottom: 20px; border-radius: 6px; overflow:hidden;\"><iframe style=\"width: 100%; height: 200px;\" frameborder=\"no\" scrolling=\"no\" seamless allow=\"autoplay\" src=\"https:\/\/player.captivate.fm\/episode\/273c8d99-b702-46b5-a356-3a69bcba7c7c\"><\/iframe><\/div><p>Welcome to Inside Sales Enablement, Season three, where we take a leap into the enablement time machine and&#8230; &gt; Take a look back with those&hellip;<\/p>\n","protected":false},"author":96,"featured_media":10204,"comment_status":"open","ping_status":"open","template":"","meta":[],"captivate_category":[],"captivate_tag":[],"_links":{"self":[{"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/captivate_podcast\/10028"}],"collection":[{"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/captivate_podcast"}],"about":[{"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/types\/captivate_podcast"}],"author":[{"embeddable":true,"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/users\/96"}],"replies":[{"embeddable":true,"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/comments?post=10028"}],"version-history":[{"count":3,"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/captivate_podcast\/10028\/revisions"}],"predecessor-version":[{"id":10491,"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/captivate_podcast\/10028\/revisions\/10491"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/media\/10204"}],"wp:attachment":[{"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/media?parent=10028"}],"wp:term":[{"taxonomy":"captivate_category","embeddable":true,"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/captivate_category?post=10028"},{"taxonomy":"captivate_tag","embeddable":true,"href":"https:\/\/www.orchestratesales.com\/wp-json\/wp\/v2\/captivate_tag?post=10028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}