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Sales Enablement Maturity

Establishing an Enablement Baseline

We look forward to seeing you at this interactive, engaging, and fast-moving session!

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Mar 03 2022


11:00 am - 12:30 pm

Local Time

  • Timezone: America/New_York
  • Date: Mar 03 2022
  • Time: 11:00 am - 12:30 pm


Free/Paid Members Only
Virtual with Orchestrate Sales


Virtual with Orchestrate Sales


  • Brian Lambert
    Brian Lambert
    Founder, Orchestrate Sales

    Brian has worked in the sales and learning field for over 20 years. As a highly sought-after speaker, author, and consultant, his background is a valuable addition to program and project teams.

    Brian has:
    • Led four Sales Enablement Practices (3 startups, 1 Fortune 75 company), where he works with partners across multiple functions and groups to drive sales performance and accelerate strategic business initiatives.
    • Quota carrying sales representative experience and a sales management experience, increasing the empathy that our team has for salespeople who must represent the brand to their clients.
    • An Air Force Officer background that provides a foundation of leadership training and teams to help teams work together to pursue a common objective or goal.
    • A Sales Enablement analyst and research background with Forrester Research, advising leaders in the Sales Enablement and learning professions within Fortune 500 companies.
    • A training/learning leadership background, launching the sales enablement community of practice at the American Society for Training and Development (ASTD), a global association dedicated to workplace learning and performance, where he developed content, tools, and training programs for sales enablement professionals to use with their own teams.
    • a Ph.D. in organizational design and management with a concentration in sales, providing him with the academic background to develop scientifically sound organizational strategies and methodologies.

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